Today, I will review one of the best Copywriting tool named Funnel Scripts. This tool has been developed by Russell Brunson and Jim Edwards.
Product Name: Funnel Scripts
Product Creator: Russell Brunson and Clickfunnels
Product Type: Copywriting Software
Price: One payment of $797
In internet marketing, copywriting is a must-have skill for any entrepreneur. Without it, you won’t generate any leads or buyers at all. If you managed to get a sale, it probably took longer than you expect it to be.
Copywriting may seem easy since anyone can write a simple English paragraph, but it is much more than that actually. You need to have the proper skills needed to write an effective copy that will definitely generate sales.
Thankfully, there are products out there that can assist entrepreneurs who do not want to spend a substantial amount in hiring a copywriter. One of these products is the Funnel Scripts.
The importance of Copywriting
Before we discuss the product, let’s look at the importance of copywriting and how it can generate leads.
But of course, just because you can write a proper sentence and a clear description of a product does not necessarily mean you can expect a sale within a few days or so.
You actually have to be compelling in order to lure in customers. In this context, a copy is connected to quality; and believe it or not, quality is very important in internet marketing, especially now since Google’s algorithm is now focused on quality content.
Copywriting is basically getting customers to do something like buy, subscribe, fill out a form, and other things that will benefit your online business. Without it, you will never earn even a single penny.
That’s how important copywriting is. Plus, even if you put an exceptionally good graphic on your website, it probably won’t be as effective as what a copy can do.
What is Funnel Scripts?
Funnel Scripts is a copywriting software that helps non-copywriters create a compelling copy without hiring someone to do it for you. It has a lot of unique features, and generating copies is not the only thing that it can do.
This software is also very accessible to anyone since it is easy to use. You just fill the forms with information and you’re all set. It’s basically copywriting made easy because everything is automated and prioritizes the target audience.
With Funnel Scripts, you can create a lot of scripts depending on what you want. These can be:
- Sales Copies
- Ad Copies
- CTA Copies
- Headlines & Subject Lines
- Product Description
- Email Subject Lines
- Lead Capture Scripts
- Video Sales Letter Scripts
- Email Scripts
- Webinar Scripts
Believe it or not, these are just some of the many things you can create in Funnel Scripts.
Who is behind the Funnel Scripts?
Russell Brunson created this software in hopes of changing the lives of online entrepreneurs. In fact, he is a well-known internet marketer who also co-founded the famous software company ClickFunnels which is an essential tool that internet marketers use to help generate a profit. Needless to say, he is the reason why the concept of sales funnels became popular.
Russell also wrote a bunch of books that sold more than 200k copies throughout his career.
The reason he started ClickFunnels is due to the fact that copywriting has become a major hindrance for new entrepreneurs. Back when the software was not yet released, you have to hire someone who is an expert on copywriting (which is expensive) in order to progress on your business.
He is very passionate about marketing ever since he was a child. And this eventually led him to become a prominent figure in the field of digital marketing.
What is included in the Funnel Scripts?
Everything under the Funnel Scripts software is all about scripts or copies. That’s all there is to it. But one thing’s for sure, this is not your ordinary copywriting software.
It has a lot of comprehensive copywriting tools that you can choose from. In fact, it can become quite overwhelming to new entrepreneurs at first because of how every single tool is crammed into one software. But you’ll get used to it eventually.
Another great thing is that Russel knew this software can be quite overwhelming, which is why he also included a tutorial section at the very top. This tutorial guides you through the 4-step process in a very clear and simple manner. There is also an introductory video that walks you through the platform and it is recommended not to skip this video in order to not get lost along the way.
What can it do?
Let’s look at the kinds of things it can do for you.
Funnel Scripts has seven groups of copywriters with different types under them:
- Sales Copy & Video Scripts
- Bullet Scripts
- Content Creation
- Sales Letters
SALES COPY & VIDEO SCRIPTS
This section covers all copies on sales and marketing in general. And there are 12 sub-categories that are focused on sales and video copies.
Amazon/Ecom Scripts: This one seems to be obviously aimed at entrepreneurs who mainly focus on Amazon products, but it isn’t. Since writing a product description on Amazon has become quite difficult as the years went by, most this script became quite relevant because of it.
This script can also be used on other shopping platforms where you can add engaging product descriptions.
Call to Action Scripts: This one is for websites that require CTA buttons for visitors to interact. Without these scripts, visitors would literally just come and go without engaging with your website and your offers.
Lead Capture Scripts: This is an effective copywriter for any platform if you want to start a lead generation campaign to increase your email lists. It is a very useful writer if you are having trouble increasing your leads.
Magic Bullet Scripts: These scripts work best on products that offer a free limited trial. This script focuses on how to entice prospects into buying the product after the trial expires.
Million-Dollar Testimonial Scripts: The sole reason for this script is to get your customers to write positive testimonials about your products or services that can be posted on your website.
Order Bump Scripts: These scripts are made to compliment the Order Bump feature of ClickFunnels. You can use this script writer to create an effective Order Bump script.
Origin Story Scripts: This is one of the most creative scriptwriters in this software because you can create a compelling sales story that will increase engagement and will generate more leads.
One-Time Offer Scripts: This is the go-to scriptwriter if you are in the coaching industry. It focuses on the audience’s immediate needs and entices them to buy more of your products or subscribe to your other services.
PPT Opt-in Video Scripts: This is a video script writer that you can use for your websites to acquire more opt-ins. It writes the initial draft of the video script and writes the text for your web form for your landing page.
Special Offer Scripts: This is a great tool you can use for sales announcements. It provides a compelling copy with all the essential elements of a proper sales pitch or announcement that you can insert in your product page or website.
Webinar Opt-in Scripts: This is basically a scriptwriter that writes opt-in sales copy and video scripts that lures potential customers into signing up to your webinars and other events-especially if they’re free.
Who What Why How Scripts: These scripts are perfect if you want your sales copy to be clear and concise with all the main points explained to the customers. These are great for products with a lot of benefits or those that are under strict policies such as “No Refund.”
Next up is the bullet scripts. These scripts are perfect if you want your copies that have bullets more engaging and compelling which helps customers understand more information about the products or services you’re offering.
Brunson Bullet Scripts: This scriptwriter, named after the man himself, is useful when you need to write great bullet points for your Brunson Boxes.
FBM Bullet Scripts: The Feature, Benefit, Meaning (FBM) scriptwriter helps you create bullets for your products or services to enumerate their features and benefits for your clients.
Curiosity Ad Copy Scripts: To put it simply, this scriptwriter creates compelling copies that urge customers by sparking their curiosity.
Facebook Newsfeed Ad Scripts: As the name suggests, it is specifically made to create Facebook ad copies. These ads can be noticeable in the newsfeed and are click-worthy.
Stealth Close Scripts: These are basically Call to Action scripts that are very subtle and are perfect if you do not want to annoy your visitors by putting over-the-top CTAs.
These are copies that can help you write copies that can promote your content.
Free Report Scripts: If you are offering Free Reports, this scriptwriter will let you create cover letters, ads, and many more copies that will help promote it.
Seinfeld Email Topic Idea Scripts: This script generates email topics that you can use to promote your content. Plus, it is not exclusively for emails since you can use it to create great topics for your blog posts, articles, and social media posts.
These scriptwriters will help you create engaging and high-converting promotional emails.
Auto Email Follow-Up Script: With this one, you can create your own free report, e-book, and webinar follow-up email scripts that can increase traffic and generate more leads.
Fast Teaser and Tweet Scripts: Simply put, it’s a scriptwriter that creates email product or service teasers and event tweets.
Promote Your Webinar Scripts: That’ it. It creates a copy that promotes both your free and paid webinars.
Webinar Follow-up Scripts: This lets you write follow-up emails that you send out to your customers who have signed up on your webinars.
These types of scripts are focused on creating titles or subject lines that catch the reader’s attention. It increases customer engagement, making them read what you have to say.
Email Subject Line Scripts: Of course, who wants to read an email without any subject line? Most customers won’t even bother opening those kinds of emails since they’ll think it’s just some sort of spam—and that is quite annoying to most people.
This scriptwriter helps you create a valuable subject line for your email to convince them to read your email and spark their interest in what you have to offer.
Killer Headlines: Headlines are made to grab attention. Which is why this scriptwriter is perfect if you want your customers to stop what they are doing and read your emails, article, or blog posts.
Short Headline Script: Headlines are made to grab attention. Which is why this scriptwriter is perfect if you want your customers to stop what they are doing and read your emails, article, or blog posts.
And finally, these types of scripts are great for long and short-form sales letter scripts. It can also be used for writing video sales letter copies.
Long-form Sales Letter Scripts: This scriptwriter is focused on creating a very detailed form of sales copy. This is the classic form of sales letter since everything is laid out for the customers; making sure that they are well informed before they make a purchase.
Short Sales Letter Scripts: This is the short version of the previous one, but it still has the same effectivity as that of its long-form counterpart. Although being short and concise, it still has all the key points included in order to let your customers know what they are getting.
PPT Video Sales Letter Script: It is basically a scriptwriter to help you get started on your PowerPoint video sales letters.
Once you become a member of Funnel Scripts, you automatically have access to every tool and resource it can offer. These include:
- The Funnel Script Software – This is the main product software and it is actually browser-based.
- All of the Scripts – You gain access to all the scriptwriters that were previously discussed.
- The Perfect Webinar Wizard – This one is definitely a bonus since it is not connected to copywriting. With this tool, you can create your own webinars with ease.
- Funnel Scripts Training – You don’t have to worry about getting confused while using this software since they provide great training videos for you to watch.This is another version of the previous headline scriptwriter. This version writes straight-to-the-point headlines that are clear and concise and have all the key points included or implied.
Funnels Scripts Pricing
Funnel Scripts cost $797 (one-time) with unlimited updates, so you won’t miss out anything from what the product promises. Click Here for lowest price offer.
Pros & Cons
What I Like ...
- Regularly adds new and improved scripts, Which is great since it constantly generates a lot of scripts for thousands of members and if they did not add or update their scripts, most copies might coincide with one another. That will make the copies less engaging due to its compromised uniqueness.
- Introduction and training videos for all scripts,
Since the software is quite overwhelming, Russel and his team provided a bundle of introductory videos that covers everything on how to use each one of the scripts.
Quick and easy to use. Once you get the hang of it, you can pretty much use it freely without getting lost and flustered since it has a lot of tools displayed.
- Scripts are editable. You may get the impression that you can’t edit whatever script the software generates. Fortunately, you can edit these quite easy to match your own ideas and niche perfectly.
- Live training available every month. Once you become a member, you are eligible to receive live training every month. These live trainings are headed by Jim Edwards. He is basically the “Copy” dude, while Russel is the “Funnel” dude.
These pieces of training are very helpful for members, especially if they suddenly had an interest in copywriting.
What I Dislike ...
- Scripts don’t perfectly match your niche. This is a common issue since the generated scripts often miss the key point of what you really want to convey to your customers. But it can be resolved quickly because you can edit the scripts to your liking. It is still quite disappointing though.
- It is really overwhelming at first. As mentioned before, the whole software is crammed with different tools and resources which makes it hard to navigate at first. It would have been better if it was properly categorized in order to make it perfectly accessible and less complicated to navigate.
Who is it for?
Russel Brunson’s reason why he jump started this software is because of how new entrepreneurs were having trouble writing a good copy for their businesses. Thus, aiming it at those who do not wish to hire copywriters that require a higher rate (which is reasonable since copywriting is a difficult skill to acquire).
But one thing is for sure, copywriting is not for everyone, while Funnel Scripts is for everyone.
I would recommend Funnel Scripts without hesitation since personally used it.
Everything is laid out; from scriptwriters to webinar tools, you’re getting the exact value that you’ve paid for. Plus, you could earn back the money through its help in copywriting.
Professional copywriters probably cost around $20k a year, which is more than what Funnel Scripts costs.
Every product review is recommending it and it shows how solid this copywriting software is and does not disappoint. So, if you want to increase the quality of your online business, I would suggest using this software to achieve your desired results!
Frequently Asked Questions (FAQ)
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